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Vertical Video Economy Worth $150B, Even Without China – Owl & Co Report

Deadline ·
Vertical Video Economy Worth $150B, Even Without China – Owl & Co Report

Vertical video will generate $150B this year – and that’s excluding China, the country where it originated.

Owl & Co’s inaugural Vertical Economy Report revealed the stat, which is up 42% on the figure the previous year and highlights how quickly microdrama has taken hold as a major content vertical.

So much so, in fact, Hernan […]

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