Dolly Parton’s Catalog Surges by 1,143% in Streams After Her Death

Dolly Parton ’s musical catalog experienced a vault of 1,143% in official on-demand streams in the United States week over week following her Aug.

25 death , according to Luminate.

Related Dolly Parton Returns to Billboard 200 Top 5, Notching Second-Highest-Charting Album Ever Dolly Parton’s ‘Jolene’ & ‘I Will Always Love You’ Recordings Become Top 40 Hot 100 Hits for the First Time How Much Is Dolly Parton’s Catalog Worth? In the Aug.

21-27 tracking period, Parton’s music was streamed 116.7 million times in the U.S., up from 9.4 million streams the previous week (Aug.

14-20).

Parton’s songs Aug.

21-27 vs.

Aug.

14-20 also accumulated 48.9 million radio audience impressions — up 1,632% from 2.8 million; earned 150,000 equivalent album units — a gain of 1,428% from 10,000; and sold 144,000 downloads — an 8,084% boost from 2,000.

Of those 150,000 units earned, 27,000 are in album sales, marking a 2,556% growth from 1,000 the week before.

On Aug.

26, the day after her death, Parton was the most streamed artist in the U.S., with 54.3 million streams occurring that day; the next closest act, Drake, earned 41.9 million.

As a result of those gains, Parton’s music surges on the latest Billboard charts, dated Sept.

5.