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Business

Brushing Well Is Harder Than Most People Think — New Research Confirms Why the Technology Behind Oral-B iO is the Best Way to Help You Get it Right

Financial Post ·

GENEVA -- Oral-B, the #1 toothbrush brand used and recommended by dentists worldwide , today announced new evidence reinforcing the superiority of Oral-B iO technology.

In an independent 2026 peer-reviewed network meta-analysis of 19 randomized clinical studies involving more than 1,300 participants, the oscillating-rotating technology behind Oral-B iO was ranked #1 for plaque removal and gingivitis reduction.

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