How we lost our appetite for eat-the-rich satire

Tom Cruise’s latest film could lose $250m (£190m) – could one reason be that audiences are tired of Hollywood telling them what they already know about the super-rich? It seems as if nobody can decide who should shoulder most of the blame for the recent box office flop of Digger.

Was it the ousted Warner Bros film executives Mike De Luca and Pam Abdy, whose love of big-budget auteur cinema usually came with a hefty price tag? Or was it the marketing team, who were responsible for hiding the movie’s biggest swing from all trailers, ensuring many viewers would be left alienated from its early meta-reveal onwards? Continue reading...